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Executive Summary:
1. Applicant/Company Information
-Name: Design coffer shop
-Address:132 Cedar Grove Rd, Ruckersville, CA 90324
-Phone: (909) 834-3434 Fax: 904.326.1039
-Contact Person: Evelyn Reyes
-Business Structure:
Sole Proprietorship
- Banking Information:
Bank: Wells Fargo Bank
Address: 3035 Van Buren Blvd Riverside, CA 92503
Phone: (951) 351-3402
Contact: Erica Smith, Financial Services Manager
-Anticipated Start Date:
Design coffee shop it powerfully begin operation contained by November 2009, and we going to prepare the plans to begin a small expansion. As soon as possible after the scoping plan approval.
Brief outline of your business concept:
Design coffee shop is company involved more greatest the originally coffee shop. It providing clear design and marketing communication services. it not provide big business . It merely like a small business
Every daylight, millions of Americans considered necessary to sit down and savour the smell cup of coffee and lay stern & see the perspective artwork from illustrative design artist.
"A creature have dreamed to spend more than 50 cents for a cup of coffee. A few years, very soon they glad to discharge $1 to $4 for their cappuccino, mocha latte or vanilla rime blended drink." The specialty-coffee business is growing at a stout step.
The completive the Starbucks, The Coffee Bean, Pet’s, Dietrich’s and other crucial chains serve average point drinks in establishments that own impossible to tell apart generic design appearance. Indeed, Starbucks and The Coffee Bean are normally referred to as "efficient food" coffeehouses due to their "cookie cutter" design. Now that Americans' coffee preferences enjoy broadened and matured, several are asking for more from their design coffee shop.
We extend fine products surrounded by an upscale environment. Furthermore, our high-profile location contained by San Bernardino provides a mixed customer floor that will uphold lofty level of business in every season, at adjectives times of the daylight, every time of the week.
Vision and Mission Statement
The design coffee shop will become the more resembling small museum. We will serve a reliable product at a highly satisfactory price. We will also be a crowd place for clear design artists and a place for them to show bad their work. We will create an atmosphere conducive to creative expression and promote the creative process.
Our primary goal over the subsequent year are:
1. Secure financing for start-up of at most minuscule $10,000 for space and equipment.
2. Renovate our space within Old Town.
3. Acquire equipment obligatory for business, i.e. coffee pot, cappuccino machines, blenders, etc.
4. Make agreement near coffee distributors, and bakery vendor.
5. Create a cozy, artist friendly environment (i.e. choice of colors, choice of music, decor)
6. Open for business and become the foremost coffeehouse in the nouns.
MARKET OPPORTUNITY
Marketing will play a important role contained by the nouns of small company is java lattice because they will put some our hype, I not want exert proceeds too much our company. it something taster for customer to think through. It with the sole purpose one or two location be. The design coffee shop is our target open market is mostly student. Because it when come student they looked-for to sit support and relax. Design coffee shop going to be locate one of San Bernardino.
Ownership
The Design coffee shop is a broad partnership between Lisa and Sandy Mason. Each partner is equally involved in operation and headship of the shop, respectively to her own ability.
Location and Facilities
The Design coffee shop is located surrounded by the Old Town branch of San Bernardino, California. We currently own the building we will occupy, though drawing and renovation are sorely needed.
Products and Services
Description of Products and Services
The Design coffee shop will proffer high-ranking element coffee, tea, hot coca, and cappuccino, at a intensely passable price.
We will also provide homemade cookies, brownies, and doughnuts, also acceptably priced.
Key Features of the Products and Services
All drinks will be made next to filter hose down and the absolute feature ingredients we can bring back.
Frozen drinks will enjoy caramel or chocolate syrup drizzled surrounded by the cup and over the drink. Cappuccino and hot coca will own whip cream toppings as resourcefully as the alternative for candy sprinkles. Cookies will hold the route of a chocolate or caramel dip and sprinkles.
We will submission designer flavored cream and five kind of sweetener, i.e. sugar, honey, Equal, Splenda, and Sweet-n-Low. Cream and sweetener is at no extra charge.
Production of Products and Services
We will use single filter sea and will brew our coffee contained by commercial coffeepots that will be thoroughly cleaned between uses.
We will cook cookies and brownies surrounded by our own on-site oven from proven recipe, on a daily basis.
Future Products and Services
Within the subsequent three to five years we expect to branch out into catering and proffer homemade pies, integral or by the slice.
Comparative Advantages within Production
Our low overhead and cheaper pricing will be the switch to our nouns.
Industry Overview
Market Research
There are other businesses that serve individual coffee within our Old Town.
Size of the Industry
Nationally, the coffee shop industry is reasonably roomy, but within somewhere, within are more. Key Industry
Trends
This industry is booming at the present time, in attendance is a trend toward small cozy places and away from the roomy generic fasten.
Industry Outlook
The coffee business does not show signs of slowing down. With foreign innovations such as flavorings and additives, it should verbs for some time.
Marketing Strategy
Target Markets
Our target souk is a artist and writers who entail a nice fairly cozy place to estimate and do their work.
Description of Key Competitors
Of the three coffee shops within the nouns, one is a massive secure near a highly expensive product, one is really a home-style restaurant, the ending one, and our biggest competitor is an antique store next to a "tea room".
Analysis of Competitive Position
Our pricing strategy and comfortable atmosphere will be the knob to our nouns. None of the other shops contained by the nouns can propose this.
Pricing Strategy
We will propose three sizes of drinks, small $1.00, milieu $1.50 and huge $2.00.
Our cookies and brownies will flog for $1.00 respectively.
Promotion Strategy
We intend to hype contained by the local reporters and hold out a "frequent drinkers club" discount to our best customers. We will also dispatch out ad via direct messages, which will include cents rotten coupons.
Management and Staffing
Organizational Structure
Our organizational structure will be a simple pyramid style next to the owners putting in as much work as the human resources.
Management Team
April and Arlene will share direction and supervisory responsibilities equally. Arlene for the morning shift. April for the afternoon shift.
Staffing
We will hire two busboys and two waitresses; these will be recruit from the local giant academy.
Labor Market Issues
In this nouns here are copious big college students looking for work, cut time or full time, we want to cram that inevitability.
Market Risks
The crucial risk is monetary. The nouns may not be arranged for a place approaching ours and we may not do a great business.
Implementation Plan
Implementation Activities and Dates
1. Begin building renovation 12/08
2. Complete renovation 2/15/09
3. Begin preliminary hype 2/15/09
4. Purchase and setup equipment 2/15/09
5. Open for business 5/1/09
Financial Plan
Balance Sheet
Current Assets:
Building $150,000
9 computer $10,800
Furnishings $5,000
Equipment $5,000
Cash
Arlene $5,000
April $4,500
Accounts Receivable
None
Inventory
Coffee $1,000
Tea $500
Other Assets
Cups $3,000
Total Current Assets
$182,800
Liabilities:
Accounts Payable (monthly)
Water $200
Phone $150
Electric $500
Donut Vendor $1,000
Warehouse Club $1,000
Coffee Distributor $1,000
Wages $5,000
Advertising $1,000
Taxes Payable
Property Taxes $500
Employee Taxes $2,000
Operating Loans Payable
Startup Loan $500
HP Design spray Z2100 Photo Printer series- models $ 97
Total Liabilities
$12,947 on going per month
Projected Income
March 05
Coffee $6,000
Tea $2,000
Cookies $1,500
Donuts $2,500
Misc. $4,000
Total Income for March
$16,000
Total Projected Net Profit (Cost/Benefit)
$3,150 for March
This would assume 20 pots of coffee sold a daylight, plus an assortment of other items. This also assumes the flea market will not increase or terminate due to weather or economics. This would be an average month.
Answers:
OK, you're on the right track, but you hold GLARING spelling and language rules problems. This read resembling someone who have solely be speaking English for 3-5 years.
For example:
"Design coffer shop" beneath the "Name"
"Design coffee shop it ably begin operation within November 2009, and we going to prepare the plans to begin a small expansion." Instead of "Design coffee shop will initiate operation surrounded by November 2009, and we going to prepare the plans to begin a small expansion." You might even try "Design Coffee Shop will originate operation surrounded by November 2009. Plans also include undertaking a small expansion beside 6-8 months of outset operation."
Also, what do you parsimonious by "an assortment of other items" as piece of you monthly income? Are these the cookies and donuts, or will you be selling the art as economically?
You enjoy Employee Taxes, but what in the order of Employee payroll?
Where are you getting your start up capitol for renovations?
Do you money set aside for Rent?
Where in the country is this shop going to be? This will greatly affect your income and expenses.
Spend some time in non-Starbucks coffee shops to see what brings that clientele in. Catch them in column and set aside to buy in attendance coffee for five minutes of their time. Another suggestion is revise how to brand extremely strong coffee that isn't bitter. This will appeal to your a moment ago stopping in for a caffeine rush. You will enjoy to experiment, but a touch of brackish kill the bitter savour of extremely strong coffee. Some ethnic group use the shops to crease, I individually want to find wired. Great duty on the plan so far.
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I a short time ago posted a qustion - tshirts,screenprinting and outsourcing to propose to co. I work for - more detail -?
How can i start a business,to where on earth i can go my own photos and turn them into post cards..eny concept?
Part time errand?
Are small businesses required to enjoy handicapped parking spaces?
1. Applicant/Company Information
-Name: Design coffer shop
-Address:132 Cedar Grove Rd, Ruckersville, CA 90324
-Phone: (909) 834-3434 Fax: 904.326.1039
-Contact Person: Evelyn Reyes
-Business Structure:
Sole Proprietorship
- Banking Information:
Bank: Wells Fargo Bank
Address: 3035 Van Buren Blvd Riverside, CA 92503
Phone: (951) 351-3402
Contact: Erica Smith, Financial Services Manager
-Anticipated Start Date:
Design coffee shop it powerfully begin operation contained by November 2009, and we going to prepare the plans to begin a small expansion. As soon as possible after the scoping plan approval.
Brief outline of your business concept:
Design coffee shop is company involved more greatest the originally coffee shop. It providing clear design and marketing communication services. it not provide big business . It merely like a small business
Every daylight, millions of Americans considered necessary to sit down and savour the smell cup of coffee and lay stern & see the perspective artwork from illustrative design artist.
"A creature have dreamed to spend more than 50 cents for a cup of coffee. A few years, very soon they glad to discharge $1 to $4 for their cappuccino, mocha latte or vanilla rime blended drink." The specialty-coffee business is growing at a stout step.
The completive the Starbucks, The Coffee Bean, Pet’s, Dietrich’s and other crucial chains serve average point drinks in establishments that own impossible to tell apart generic design appearance. Indeed, Starbucks and The Coffee Bean are normally referred to as "efficient food" coffeehouses due to their "cookie cutter" design. Now that Americans' coffee preferences enjoy broadened and matured, several are asking for more from their design coffee shop.
We extend fine products surrounded by an upscale environment. Furthermore, our high-profile location contained by San Bernardino provides a mixed customer floor that will uphold lofty level of business in every season, at adjectives times of the daylight, every time of the week.
Vision and Mission Statement
The design coffee shop will become the more resembling small museum. We will serve a reliable product at a highly satisfactory price. We will also be a crowd place for clear design artists and a place for them to show bad their work. We will create an atmosphere conducive to creative expression and promote the creative process.
Our primary goal over the subsequent year are:
1. Secure financing for start-up of at most minuscule $10,000 for space and equipment.
2. Renovate our space within Old Town.
3. Acquire equipment obligatory for business, i.e. coffee pot, cappuccino machines, blenders, etc.
4. Make agreement near coffee distributors, and bakery vendor.
5. Create a cozy, artist friendly environment (i.e. choice of colors, choice of music, decor)
6. Open for business and become the foremost coffeehouse in the nouns.
MARKET OPPORTUNITY
Marketing will play a important role contained by the nouns of small company is java lattice because they will put some our hype, I not want exert proceeds too much our company. it something taster for customer to think through. It with the sole purpose one or two location be. The design coffee shop is our target open market is mostly student. Because it when come student they looked-for to sit support and relax. Design coffee shop going to be locate one of San Bernardino.
Ownership
The Design coffee shop is a broad partnership between Lisa and Sandy Mason. Each partner is equally involved in operation and headship of the shop, respectively to her own ability.
Location and Facilities
The Design coffee shop is located surrounded by the Old Town branch of San Bernardino, California. We currently own the building we will occupy, though drawing and renovation are sorely needed.
Products and Services
Description of Products and Services
The Design coffee shop will proffer high-ranking element coffee, tea, hot coca, and cappuccino, at a intensely passable price.
We will also provide homemade cookies, brownies, and doughnuts, also acceptably priced.
Key Features of the Products and Services
All drinks will be made next to filter hose down and the absolute feature ingredients we can bring back.
Frozen drinks will enjoy caramel or chocolate syrup drizzled surrounded by the cup and over the drink. Cappuccino and hot coca will own whip cream toppings as resourcefully as the alternative for candy sprinkles. Cookies will hold the route of a chocolate or caramel dip and sprinkles.
We will submission designer flavored cream and five kind of sweetener, i.e. sugar, honey, Equal, Splenda, and Sweet-n-Low. Cream and sweetener is at no extra charge.
Production of Products and Services
We will use single filter sea and will brew our coffee contained by commercial coffeepots that will be thoroughly cleaned between uses.
We will cook cookies and brownies surrounded by our own on-site oven from proven recipe, on a daily basis.
Future Products and Services
Within the subsequent three to five years we expect to branch out into catering and proffer homemade pies, integral or by the slice.
Comparative Advantages within Production
Our low overhead and cheaper pricing will be the switch to our nouns.
Industry Overview
Market Research
There are other businesses that serve individual coffee within our Old Town.
Size of the Industry
Nationally, the coffee shop industry is reasonably roomy, but within somewhere, within are more. Key Industry
Trends
This industry is booming at the present time, in attendance is a trend toward small cozy places and away from the roomy generic fasten.
Industry Outlook
The coffee business does not show signs of slowing down. With foreign innovations such as flavorings and additives, it should verbs for some time.
Marketing Strategy
Target Markets
Our target souk is a artist and writers who entail a nice fairly cozy place to estimate and do their work.
Description of Key Competitors
Of the three coffee shops within the nouns, one is a massive secure near a highly expensive product, one is really a home-style restaurant, the ending one, and our biggest competitor is an antique store next to a "tea room".
Analysis of Competitive Position
Our pricing strategy and comfortable atmosphere will be the knob to our nouns. None of the other shops contained by the nouns can propose this.
Pricing Strategy
We will propose three sizes of drinks, small $1.00, milieu $1.50 and huge $2.00.
Our cookies and brownies will flog for $1.00 respectively.
Promotion Strategy
We intend to hype contained by the local reporters and hold out a "frequent drinkers club" discount to our best customers. We will also dispatch out ad via direct messages, which will include cents rotten coupons.
Management and Staffing
Organizational Structure
Our organizational structure will be a simple pyramid style next to the owners putting in as much work as the human resources.
Management Team
April and Arlene will share direction and supervisory responsibilities equally. Arlene for the morning shift. April for the afternoon shift.
Staffing
We will hire two busboys and two waitresses; these will be recruit from the local giant academy.
Labor Market Issues
In this nouns here are copious big college students looking for work, cut time or full time, we want to cram that inevitability.
Market Risks
The crucial risk is monetary. The nouns may not be arranged for a place approaching ours and we may not do a great business.
Implementation Plan
Implementation Activities and Dates
1. Begin building renovation 12/08
2. Complete renovation 2/15/09
3. Begin preliminary hype 2/15/09
4. Purchase and setup equipment 2/15/09
5. Open for business 5/1/09
Financial Plan
Balance Sheet
Current Assets:
Building $150,000
9 computer $10,800
Furnishings $5,000
Equipment $5,000
Cash
Arlene $5,000
April $4,500
Accounts Receivable
None
Inventory
Coffee $1,000
Tea $500
Other Assets
Cups $3,000
Total Current Assets
$182,800
Liabilities:
Accounts Payable (monthly)
Water $200
Phone $150
Electric $500
Donut Vendor $1,000
Warehouse Club $1,000
Coffee Distributor $1,000
Wages $5,000
Advertising $1,000
Taxes Payable
Property Taxes $500
Employee Taxes $2,000
Operating Loans Payable
Startup Loan $500
HP Design spray Z2100 Photo Printer series- models $ 97
Total Liabilities
$12,947 on going per month
Projected Income
March 05
Coffee $6,000
Tea $2,000
Cookies $1,500
Donuts $2,500
Misc. $4,000
Total Income for March
$16,000
Total Projected Net Profit (Cost/Benefit)
$3,150 for March
This would assume 20 pots of coffee sold a daylight, plus an assortment of other items. This also assumes the flea market will not increase or terminate due to weather or economics. This would be an average month.
Answers:
OK, you're on the right track, but you hold GLARING spelling and language rules problems. This read resembling someone who have solely be speaking English for 3-5 years.
For example:
"Design coffer shop" beneath the "Name"
"Design coffee shop it ably begin operation within November 2009, and we going to prepare the plans to begin a small expansion." Instead of "Design coffee shop will initiate operation surrounded by November 2009, and we going to prepare the plans to begin a small expansion." You might even try "Design Coffee Shop will originate operation surrounded by November 2009. Plans also include undertaking a small expansion beside 6-8 months of outset operation."
Also, what do you parsimonious by "an assortment of other items" as piece of you monthly income? Are these the cookies and donuts, or will you be selling the art as economically?
You enjoy Employee Taxes, but what in the order of Employee payroll?
Where are you getting your start up capitol for renovations?
Do you money set aside for Rent?
Where in the country is this shop going to be? This will greatly affect your income and expenses.
Spend some time in non-Starbucks coffee shops to see what brings that clientele in. Catch them in column and set aside to buy in attendance coffee for five minutes of their time. Another suggestion is revise how to brand extremely strong coffee that isn't bitter. This will appeal to your a moment ago stopping in for a caffeine rush. You will enjoy to experiment, but a touch of brackish kill the bitter savour of extremely strong coffee. Some ethnic group use the shops to crease, I individually want to find wired. Great duty on the plan so far.