Which TV exposure calendar would you buy?

Would you fairly spend $6,000 on the #1 TV station within the bazaar to attain 24 TV commercials that will net 1,399,000 impressions?

Or…

Would you to some extent spend $6,000 on the #2, #3 and #4 TV stations surrounded by the flea market to get hold of 154 TV commercials that will bring in 3,646,000 impressions?

Answers:
I'm assuming you own a generic product or service or that these stations own similar programing (like abc, nbc and cbs and not MTV, Nickelodeon and TLC) or both.

If that's the satchel absolutely walk next to the second scenario. I'm guessing the timing is duplicate as all right and not 8pm on one scenario and 2am contained by another. The number of view and the frequency you grasp is switch also depending on the metrics they dispense you it might be possible see which station is the best.

In adjectives your hype you want a creature to see some sort of hype from you to be exact deliver a similar message and issue at lowest 4 times surrounded by a month. If someone see your commercial once they probably will forget it, but if they see your commercial twice and a flyer surrounded by the e-mail once they're more possible to buy your product than seeing it on the number one station.

Really the #1 station is no different than the #101 if you're getting duplicate amount of impressions.
It depends.

You necessitate to break those numbers surrounded by a demographic group and find the one you want to market.


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