What is the single most high-status piece to hold surrounded by mind when creating media hype for kids, tweens or teens?

For print or TV.

Answers:
I know this go against adjectives 'textbook' thinking, but I would develop selling that would do three things:
1. Make children have a handle on that it's the parents' declaration as to whether or not the product will be purchased;
2. Spend inordinate amounts of time educating parents and providing nonaligned information just about the product;
3. Do anything you can to avoid getting kids "hooked" on a product that negatively impact on them and their family emotionally, financially or spiritually. -RKO- 08/16/07


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